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INNOVATION

Little Big Innovations, as the name suggests, started as an innovation agency. We believe that brand-led innovation is critical to a brand’s success. Solutions should solve a consumer problem, strengthen brand health, add real commercial value and, where possible, have a sustainable future

Services include:

• Innovation Opportunity & Platform Development

• Strategic & Creative Innovation for New Brands or Portfolio Extensions 

• Preparing & Facilitating Workshops

• Concept Creation for Research (utilising my brilliant network)

• Pipelines & Roadmaps based upon Existing or Future Growth Plans

 

Richard Mills, Head Of Retail / Grocery at PizzaExpress

We worked with Lizzie and the team at Little Big Innovations to help develop our 5 year innovation pipeline. We were pleased both with the breadth and creativity of the concepts, and the clarity of strategic thinking and focus needed to turn these ideas into priority projects to take forward at pace.

 
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BRAND STRATEGY

Brand Strategy is a BIG topic that often means very LITTLE. To put it simply, Little Big Innovations takes on your brand challenges to create clear and purposeful direction which can be quickly implemented within your business.  Less marketing fluff, more actionable can-do

Services include:

• Brand Positioning & Purpose Definition

• Portfolio Management & Brand Architecture

• 1-3YR Brand Strategy Development 

• Creative Expression of Brand Strategy through Films, Guidelines and Manifestos (utilising my network)

 
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INSIGHT

At Little Big Innovations, we like to provide a fresh perspective on existing information. Yes, we can run research to gain new insights, but we often find great insights sat in existing reports. It’s simply about how you look at those insights, find connections between them and present them in creative ways, helping you to inspire stakeholders

Services include:

Insight Refreshes 

• Expert Interviews and Panels (utilising my network)

 

Joe Goyder, Founder of Huxley Global

Lizzie is a joy to work with. Her dedication, depth of experience and strategic thinkinglead to great project outcomes

 
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